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In Saint-Mathieu-de-Tréviers, Econocom Factory is giving a second life to digital devices through a circular economy model.
Under the leadership of Stanislas Husson, Econocom Factory refurbishes smartphones, computers, and tablets in its 3,200 sqm facility, applying up to 60 quality control checks. The products are certified ISO 14001, Qualicert SGS, RECQ, and labeled Service France Garanti.
By extending the life of electronic devices, the company significantly reduces digital technologies’ carbon footprint, knowing that 80% of a device’s environmental impact comes from its manufacturing.
A mission-driven company since 2021 and officially recognized as part of the social and solidarity economy (ESS) in 2023, Econocom Factory also supports workforce inclusion: 32% of its 130 employees come from the SMAAART Academy, a training program run in partnership with Pôle Emploi.
👏 Hats off to Econocom Factory for this innovative approach that combines technology, responsibility, and solidarity.
While the smart city was long seen as a technological response to urban challenges, more and more voices are calling for a different vision: one that’s more organic, resilient, and human.
In a feature published in the journal Urbanisme, several key players in city-making advocate for a less techno-solutionist approach, centered instead on robustness, civic engagement, and functional simplicity.
🗨️ According to Matthias NAVARRO, co-founder of REDMAN:
“The city cannot be built on a logic of pure performance modeled on industrial standards. It’s not a production line — it’s alive, complex, organic!”
Thinking in terms of sobriety, resilience, uses and adaptability, rather than performance at all costs, is essential to designing desirable and sustainable territories.
An article by Lucie Romano, featured in the latest issue of Urbanisme
🛠️ Originally designed by Kenzō Tange in the 1990s, the former Grand Écran cinema has reclaimed its place in the city thanks to a bold rehabilitation — carried out while the site remained occupied — blending heritage, innovation, and renewed uses.
📐 17,500 sqm of forward-thinking spaces
🌿 950 sqm of landscaped terraces and rooftops
☕ Nearly 700 sqm of café lounge space
🌱 A garden, an agricultural greenhouse, and a vegetable patch
🐦 Built-in birdhouses to support local biodiversity
🚴 A 90 sqm bike room to promote soft mobility
💬 Nicolas Ponson, REDMAN co-founder: “Beyond reducing Apollo’s carbon footprint — our first renovation goal — we wanted to fully integrate nature into the project.”
🎨 A monumental artwork by Camille Walala, installed throughout the construction phase, turned Apollo into a visual landmark at the heart of the city.
💬 Matthias Navarro, REDMAN co-founder: “Making each project an opportunity to strengthen neighborhood cohesion is a key motivation for our teams.”
With this project, REDMAN continues to promote an ambitious model of urban regeneration, where existing structures are resources, nature is a driver, and creativity a tool for local impact.