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110 million pairs of glasses are sitting unused in drawers across France. Ophélie Vanbremeersch decided to give them a second life with Les Lunettes de Zac, an initiative born from a simple question she asked herself as a teenager: what happens to our old glasses?
Founded in 2020, the start-up collects, sorts, and refurbishes unused glasses, relying on a network of 1,500 collection points across the country. In 2024 alone, 60,000 pairs per month were recovered, restored, and put back into circulation.
✨ What makes the project unique:
– Strong social impact through a partnership with Groupe VITAMINE T, a social inclusion company
– Local production with measurable environmental benefits
– An innovative circular economy model tested in post offices and second-hand retail corners
Les Lunettes de Zac brings together inclusion, circular economy, and long-term vision. A project built with patience, purpose… and resilience.
On April 28 in Bercy, the French Ministers of the Economy and Tourism brought together funds and investors to accelerate the modernization of the French tourism industry.
🔍 Stated goal: modernize the offer, support the ecological transition, and strengthen France’s position as the world’s leading sustainable destination.
The event was also an opportunity for Jean-Marc Palhon, Chairman of EXTENDAM, to highlight the major challenges in transforming the French hotel sector and the relevance of private equity investment in hospitality.
💡 A strong signal for private investors, who are now called upon to support the upscale transformation and sustainable shift of the tourism offer.
On a site made up of 11 buildings — some under safety hazard orders — Financière Saint James and REDMAN, in collaboration with DATA ARCHITECTES and THINK TANK architecture, carried out a large-scale transformation as part of a real estate development contract: over 10,000 sqm combining offices, social housing, and shops, in the 10th arrondissement of Paris.
For Business Immo, Nicolas Decloquement (Deputy CEO of REDMAN), Gregory Zeitoun (Director of Financière Saint James), and Colin Reynier (co-founder of DATA ARCHITECTES) revisit this flagship operation, conducted with a focus on reuse and sustainability. The project was conducted hand in hand with the City of Paris through a negotiated urban planning approach to meet both current and future needs of the neighborhood.
🔎 This complex project anticipates the principles of Paris’s future bioclimatic local urban plan (PLU).
💬 “We reimagined the investor/developer relationship by going beyond legal and contractual considerations, choosing instead to share both challenges and successes with agility over the long term” — Nicolas Decloquement, Deputy CEO of REDMAN
Read the interview by Luc-Etienne Rouillard Laffond in Business Immo