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Le 22.09.20
[BONI.D] M. Moustache: a new life for our shoes
A French consumer wears an average of 6 pairs of shoes per year and 95% of them will end up in the trash without being recycled. A French brand, M. Moustache is well decided to change the shoe industry. To achieve, the enterprise focuses on two main objectives: transform the manufacturing process by using recycled shoe materials and educate consumers by inviting them to drop off their old pairs in a wide range of shops. A year ago, M. Moustache created his own sole from used shoes and called it [re]colt. With its 5 shops and more than 250 retailers, the sustainable brand founded in 2012 by Guillaume Alcan, Thibault Repelin and Antoine Vigneron, has already come a long way, and we wish they will not stop. Congratulations M.Moustache!
Le 17.09.20
Hotel business in progress but still low compared to usual periods
Thanks to a domestic clientele, the hotel activity continued to progress during the summer but remains below its usual performance according to the 6th edition of the monthly EXTENDAM barometer, analysing the Covid-19 impact on sector in Europe.
Vianney Lautrous, Asset Management Officer for EXTENDAM explains: “Some regions are doing well, notably Pays-de-Loire, Auvergne and Rhône-Alpes, even if they did not received a large international clientele, absent due to air activity almost stopped. France has thus maintained and strengthened its status as the leading tourist market in the world despite the very difficult contexte, but nevertheless recorded a business decline compared to usual activity”.
Read all the results of the EXTENDAM Barometer updated on September 15 on Business Immo website along with interviews of Vianney Lautrous, André Juillard, Managing Director – Travel, Hospitality, Leisure & Catering at Deutsche Bank and Jean-Louis Boss, Chief Marketing & Digital Officer at D-Edge.
Le 16.09.20
Make yesterday’s resources, today’s buildings
On September 16, 2020 was launched one of the biggest initiative for the circular economy: The Booster du Réemploi. More than 30 major real estate, investment, insurance and construction companies committed to decisively and concretly boost reuse in France.
Les Grandes Idées is really pleased to have created the Booster du Réemploi’s identity with Jérémy Vince and to currently support its great team to develop this identity on the brand’s social networks, brochure and the hub’s digital plateform.