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As investments in the industry multiply in recent years, Adrien Lanotte, a research officer at MKG Consulting, reminded that the hotel asset class represents 3% of built real estate. It is now essential to consider hotel investments through the lens of sustainability as well as territorial attractiveness.
Jean-Marc Palhon, Chairman of EXTENDAM, and other industry experts, decipher hotel investment in the third part of the series offered by Hospitality On!

In a world where our eyes are overstrained, visual health is crucial. Yet, access to opticians or good visual health is not always easy. Les Opticiens Mobiles is an innovative initiative that changes the game! Founded by Matthieu Gerber in 2015, the company offers concrete solutions to a major issue: facilitating access to quality visual care for all, directly at home.
👓 This home opticians network provides a complete service, from eye exams to the delivery of glasses, all in the comfort of your home.
💡 How does it work?
1️⃣ Make an appointment: in just a few clicks or a phone call, your Mobile Optician is on their way.
2️⃣ Personalized service: equipped with everything necessary, the optician performs the eye exam and provides advice.
3️⃣ Frame selection: Les Opticiens Mobiles offers more than 120 frames to find your perfect match!
4️⃣ French manufacturing: glasses are carefully crafted by skilled technicians.
5️⃣ Home delivery: final adjustments and advice directly at your home!
🎉 Kudos for this exemplary initiative that facilitates access to health services!

In the first quarter of 2024, the total amount of residential investments reached €625 million, marking a 6% increase compared to the previous year. Although modest, this growth indicates a recovery in a sector that had lost some of its luster in 2023.
In this context, hotel assets stand out for their resilience. According to Jean-Marc Palhon, Chairman of EXTENDAM, the hotel industry is experiencing a favorable momentum due to rising interest rates, protecting investors. The forecasts for 2024 are optimistic, particularly with the upcoming Paris Olympics. As one of the most dynamic in Europe, the French hotel market should continue to attract investors, reinforcing France’s position on the international stage!