Les Echos Week-End portrays the new faces of the hotel industry
The hotel real estate market picked up a few colors in 2021. While it has accelerated the renewal of accommodation concepts, hotels are opening up to new horizons, such as offices, events, mixed use and ecology : “There is true real estate engineering to be implemented to increase our ability to change the destination of buildings in the short and medium term and thus meet the needs of society, such as housing for seniors and students”, explains Jean- Marc Palhon, Chairman of EXTENDAM. The management company has just launched Convert Hotel, a fund dedicated to mutation of obsolete hotel assets to mixed uses and reversibility assets.